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MSCHF x WuzG00d: A collaboration

Date

May 2024

Campaign x Collection x Pop-Up

This is a project from my Portfolio Practices course I took during my Spring quarter at SCAD. The MSCHF x Wuzg00d collaborative campaign caters to the Gen Z audience, while using new technologies, creative aspects of nostalgia and the trends of today, as well as building a loyal consumer base.

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